Top 5 Fashion Games Performance in UAE Q4 2024

In the fourth quarter of 2024, the fashion gaming sector in the UAE saw varied performances across the top five apps, according to Sensor Tower data.

Project Makeover experienced notable fluctuations in its weekly revenue, starting at approximately $9.3K and ending the year around $7.9K. Downloads peaked in late December, reaching around 6.1K, while weekly active users climbed to 32.6K before dropping to 26.6K by the year's end.

Screwscapes saw a decline in revenue from $2.8K to $1.2K over the quarter. Downloads dropped significantly early in the quarter, bottoming at 272, but later recovered to 1.2K. Active users began at 9.8K and ended at 6.4K, showing some recovery towards the end.

SuitU: Fashion Avatar Dress UP maintained a consistent revenue stream, peaking at $1.4K in December. Downloads were relatively low, with a high of 361 in early December. Active users showed stability, hovering around 2.7K to 2.9K throughout the quarter.

Covet Fashion: Dress Up Game had a slight increase in revenue, peaking at $1.6K in early November. Downloads were modest, with the highest at 176 in early November, while active users remained stable, ending the quarter at 225.

Finally, Pocket Styler: Fashion Stars saw its revenue peak at $1K in late October, with downloads peaking at 341 in mid-November. Active users showed slight fluctuations, peaking at 503 in early November.

These trends highlight the dynamic nature of the fashion gaming market in the UAE. For more insights, visit Sensor Tower for comprehensive data analysis.